

Game development is about teamwork, and “design ideas” are just as critical as storyline or, yes, the underlying code. The problem was the assumption that Barbie wasn’t coding because she was the girl on the team. Because as I tried to emphasize, there is absolutely nothing wrong with being a designer.

Barbie still makes a great game with Steven and Brian’s help. “Someone replied and assumed that I must have just done the design but Steven and Brian are coding it!” Horrified, Skipper asks why they would think that. “I just posted a screenshot from my game on Twitter,” says Barbie in my version. Meanwhile, I wrote a remix of the entire book, changing the narrative from one of Barbie’s incompetence to one about the problem of sexism in technology fields. Programmer Kathleen Tuite created the Feminist Hacker Barbie meme generator, which launched hundreds of new versions of Barbie being an awesome hacker who definitely didn’t need boys to help her. However, more than two decades later, Mattel’s latest misstep evoked a huge amount of internet ridicule and activism. Mattel’s book was a huge step backward-back to when Barbie declared, “Math class is tough!” in 1992.
